JUPITER, FL – August 26, 2011 – SprayFoam.com recently celebrated its10-year anniversary earlier this summer. The spray foam industry’s leading information portal is now gearing up to release a new magazine this fall, called Spray Foam Insulation & Roofing Magazine.

With the rising popularity of smart phones and tablets as well as the growing use of the Internet, the new Spray Foam Insulation & Roofing Magazine™ will be 100% DIGITAL - providing advertisers and readers with a significant level of benefits that are not available in traditional “old style” printed magazines. See www.SprayFoamMagazine.com for more details.

According to Doug Commette, Publisher and editor-in-chief, of SprayFoam.com, the new magazine will have over 60 information packed pages about spray polyurethane foam benefits, SPF industry news, product information and supplier advertisements. 

Spray Foam Insulation & Roofing Digital Magazine has been professionally designed by graphic artists within SprayFoam.com, and also by outside digital publishing experts as well. The magazine will provide readers with timely and relevant articles covering all of the benefits that spray foam provides.

Spray Foam Insulation & Roofing Magazine will be emailed to a HUGE target AUDIENCE in the construction and design communities. In fact, it will be the largest SPF promotional medium in history, claims Commette.

Target Circulation:
Spray Foam Insulation & Roofing Magazine will have a MASSIVE Circulation and Readership Base.

• Over 5,500 registered users and members of SprayFoam.com
• Over 6,000 opted in subscribers to SprayFoam.com’s E-Newsletter.
• Over 431,000 residential builders, commercial builders, spray foam contractors, architects, HVAC professionals and more.
• Apple iTunes App Store FREE App distribution
• Google’s Android Market FREE App distribution

“Because Spray Foam Insulation & Roofing Magazine’s is Digital, our readership can target an “in-industry” loyal ad repeat subscription base, AND a targeted audience new readership base every issue,” says Commette.

“Our marketing research and data partners are DMA accredited and we are targeting SIC Code (standard industrial classification) based marketing lists to send the FREE link to our magazine to. Our vendors are the very same that handle direct marketing for major retailers use such as Best Buy, TGI Fridays, US ARMY, AT&T, Sprint and more.”

“Our partner’s SIC lists are 100% permission based and fully Can-Spam compliant. All of the records are double opt-in and they conduct very careful list hygiene to remove any opt-outs or undeliverables within 24 hours of receipt. We have spent months doing research to find the absolute best direct marketing partners and data services,” says Commette.

With the magazine be featured exclusively in digital format, the publication will be available in a number of different locations and platforms including iPhones, iPads, mobile smart phones, computers, and it will be displayed for full viewing on several websites.

Advertisement space for current issue will close this week. According to Commette, advertisements in the magazine can even feature embedded videos, multiple hyperlinks and will be available via the Internet virtually forever. The publication will also have the capability to measure activity and success since it is digital.  “We can measure every page-view as well as the number of visits to a company’s website, Facebook page or custom landing page form through sophisticated, website traffic tracking technology,” claims Commette.

The first issue, titled “Severe Weather and Closed-Cell Spray Foam, will feature several stories about how the use of closed-cell spray foam insulation and roofing can protect homes and buildings from the ever increasing severe weather and natural disasters facing the U.S. With Hurricane Irene recently battering the East Coast, timing could not be any better. The first issue closes for ad space in just a few days.

“This is sure to be the most historic magazine in the history of the spray foam insulation and roofing industry,” said Commette. “Not only is the first digital magazine of its kind, but it is being sent to the largest audience ever; over 435,000 building professionals will receive an email with a FREE Link to the publication. The magazine will also be promoted daily at SprayFoam.com and it will available for instant free viewing to their huge monthly visitor base, making this one of the strongest marketing and branding options available for the spray polyurethane foam industry and suppliers.”

Online subscriptions are FREE. Simply click the link to register. Subscribe to Spray Foam Insulation & Roofing Magazine.

Why Digital Magazines Over Print?

Much Larger Circulation and Readership Base

• Anyone can read the magazine with a simple click of a link or download the FREE App from the App Store or Android Market.
• Sending a copy to friend or co-worker is as simple as an email.
• Individual articles, ads or pages can be posted to Facebook, Twitter and other social media with the click of a button.
• Your ads and brand never dies. Past issues are always available with your advertisements. Only two clicks away from any active story or current publication are all past issues.
• Bonus readership and circulation from partner alliances like SprayFoam.com and the Spray Foam Local Internet Networks.
• Ultimate readership is based on subscription for audience consistency and loyalty readership and direct marketing for larger reach. The direct marketing component can be adjusted for any or every issue to assure the highest level of targeting and performance success.

Better ROI on Advertising and Branding

• Our rates are less than comparative print magazines and our readership / circulation is larger. You get more coverage for less money.
• Ads are interactive. You can place multiple links, and powerful video directly in your display ads.

Digital is Far More Powerful

• Embed multiple URLs/Links to more information, custom landing pages, social media destinations,
• Collect real time customer contact information by linking ads to contact forms.
• Spray Foam Insulation & Roofing Magazine never gets lost or left behind. As long as you have an Internet connection, you can read the magazine. You don’t’ even need an internet connection, if you have downloaded the app, or PDF to your computer or smart device.
• Multi-page catalogs, product PDF’s and advertorials can be incorporated as single or multi-page inserts into the digital magazine.
• Embed Video into your ads. Now your well-branded ad can be accompanied with a 30-sec company or product commercial.

Digital is the Future of Communication and Publication

• Digital publications are not only the future of publishing; they are the now of publishing.
• Adoption rate for mobile smart phones, and tablets is huge and is continuing to grow.
• Just look around you in airports, coffee shops, anywhere and you will see virtually everyone now using smart phones and digital devices.
• Think about your customers of tomorrow who are totally immersed in a digital lifestyle. They have only one option – digital or nothing.

Media Kit and More Information: www.SprayFoamMagazine.com