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Home | Tag Archives: Branded Content

Tag Archives: Branded Content

In Demand: Branded Content is the Latest, Greatest way to Engage your Audience and Boost Interest

Branded content is the latest, greatest way to engage your audience and boost interest In the November/December 2014 issue, we discussed native advertising being the answer to keeping audiences engaged in the face of growing banner ad fatigue, as well as strengthening publishers as they navigate a changing media landscape. In publishing, native advertising takes the form of branded content ...

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